2023 ChinaJoy Snapdragon Pavilion is about to open, enjoy unlimited trendy digital entertainment experience

The 2023 ChinaJoy Snapdragon Pavilion will soon open, offering an endless digital entertainment experience

【Phoneauto News】The 20th China International Digital Interactive Entertainment Exhibition (ChinaJoy) will make a strong comeback at the Shanghai New International Expo Center from July 28th to 31st, 2023. And as one of the most attractive pavilions at ChinaJoy in recent years, the Snapdragon Pavilion will once again meet with us.

It is reported that at this year’s ChinaJoy, Qualcomm will join hands with heavyweight industry partners such as operators, leading global smartphone manufacturers, game studios, electric vehicle manufacturers, and e-commerce companies to jointly create a panoramic presentation of excellent mobile games and cross-terminal experiences empowered by Snapdragon, bringing a wonderful digital entertainment feast for Snapdragon users, e-sports enthusiasts, and consumers.

There are also many highlights in the Snapdragon Pavilion this time, with the first being smartphones equipped with the flagship Snapdragon 8 series mobile platform. Nowadays, Snapdragon series mobile chips have become the preferred platform for many professional e-sports tournament machines and top-level Android smartphones. Among them, the second generation Snapdragon 8 adopts a brand-new Qualcomm Adreno GPU and Qualcomm Kryo CPU, achieving significant improvements in performance and energy efficiency. Through in-depth polishing with game studios, popular mobile games based on the second generation Snapdragon 8 and some of the aforementioned game features optimizations will be waiting for players and companions to enjoy in the Snapdragon Pavilion.

In addition to smartphones, in the Snapdragon Pavilion of this event, there are also devices including Snapdragon laptops, gaming handhelds, and true wireless earphones equipped with Snapdragon platforms. Snapdragon enthusiasts who love games and e-sports can fully experience the new digital entertainment brought to us by Snapdragon.

It is worth mentioning that with the AI technology, powerful ISP, CPU, and GPU empowering, the S.E.G.U. face capture demonstration of Snapdragon can capture players’ expressions and movements with just one flagship Snapdragon smartphone. This allows them to transform into members of the Snapdragon virtual team, enabling Snapdragon users to experience the fantasy XR journey.

Not only can mobile games be experienced on smartphones, Qualcomm also provides Snapdragon users with new gaming scenarios. Qualcomm has collaborated with Gaohe Automobile and NetEase Games to achieve synchronized gameplay across different terminals, including the Snapdragon-powered smart car Gaohe HiPhi Y, smartphones, and game consoles. This allows players to enjoy the latest street basketball game “All-Star Street Basketball Party” by NetEase, creating a new immersive entertainment experience across various smart devices. In addition, the end-to-end technology demonstration empowered by Qualcomm’s leading Wi-Fi 7 technology allows players to experience the fun of low-latency wireless connections in game watching.

In addition to hardware, Snapdragon has also prepared highly attractive esports events. On July 28th, the Grand Finals of the Esports Pioneer Tournament (SPS China Master) will be held at the Snapdragon Theme Pavilion. The event will feature four popular mainstream esports projects, including “Arena of Valor,” “Peacekeeper Elite,” “Call of Duty Mobile,” and “Identity V.” In addition, the currently popular games “Nishuihan,” “One Piece: Bloodline Voyage,” and “Crystal Core” will be showcased as exhibition matches in the finals. This event has a total prize pool of 1.25 million RMB, and a total of 36 professional teams will participate in the main competition of this elite invitation tournament. After a fierce competition in the one-month online qualifiers, a total of 9 professional teams from the four main competition projects will come to the venue for offline matches.

During this ChinaJoy event, several executives from Qualcomm will attend a series of industry summits and deliver keynote speeches, sharing Qualcomm’s unremitting efforts in collaborating with Chinese partners to embrace the vast global mobile esports market, as well as exploring and achieving results in leveraging cutting-edge mobile and AI technologies to tap into the value of the digital entertainment industry.

At the same time, the “Snapdragon JD Super Category Day” will also kick off on July 29th, where Snapdragon fans, mobile gamers, esports enthusiasts, and consumers can conveniently purchase their desired Snapdragon equipment and enjoy great benefits. With the empowerment of Snapdragon, the trendy digital entertainment experience is available anytime, anywhere, let’s have fun and win together.

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