Institution It is expected that the shipment volume of the iPhone 15 series will reach 75 million units by the end of the year
The iPhone 15 series is expected to reach a shipment volume of 75 million units by year-end
【Phoneauto News】On August 7th, according to the “Science and Technology Innovation Board Daily”, Omdia predicts that the shipment of the Apple iPhone 15 series will reach 75 million units by the end of this year. Among them, the affordable models will be around 26 million units, the Pro models will be around 20.5 million units, and the Pro Max models will be around 28.5 million units.
According to previous reports, the initial stock of the iPhone 15 series was originally set between 89 million and 98 million units for flexible adjustments, but later adjusted to 83 million to 85 million units, a year-on-year decrease of over 8%. According to supply chain sources, this year’s iPhone 15 series is expected to have a stock volume of 85 million to 95 million units, more than the iPhone 14 series last year.
iPhone 14 series
This stock volume is based on the assumption that the iPhone 15 series may increase in price. Supply chain sources said that the iPhone 15 series will definitely increase in price, especially the iPhone 15 Pro series, with price increases of around 2000 yuan, and the prices of some models will approach an exaggerated 20,000 yuan. According to current information, the high-end models of the iPhone 15 series may use a titanium alloy frame, be equipped with the new 3nm A17 Bionic chip, and upgrade to periscope lenses.
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Sources also said that the iPhone 15 series has started trial production work and will be fully produced by mid-month. It is expected to be officially released on September 12th and go on sale on September 22nd.
Omdia predicts that smartphone shipments will hit bottom this year and rebound next year as the economy recovers. It is expected that demand in developed markets will recover first, followed by increasing demand in emerging markets over time.
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