Consumer demand weak, US smartphone shipments decline 24% year-on-year in Q2 2023

US smartphone shipments in Q2 2023 declined by 24% YoY due to weak consumer demand

【Phoneauto News】Recently, the analysis agency Counterpoint Research released the shipment volume of smartphones in the US market for the second quarter of 2023. The data shows that the US market declined by 24% year-on-year in Q2 of this year, marking the third consecutive quarter of decline. Among them, the shipment volume of Android brands such as Samsung, Motorola, and TCL Alcatel decreased the most, while Apple’s shipment volume showed more elasticity.

Analysts believe that although Apple’s shipment volume in the US market has decreased compared to the same period last year, the brand’s market share has still increased by 10% year-on-year. Apple’s resilience is attributed to various promotional activities, with carriers offering promotions targeting old models, which also boosted product sales. Through extensive subsidies from carriers, Apple ultimately obtained a 55% market share.

It is also noteworthy that although the overall shipment volume has declined, foldable smartphones have become the most eye-catching presence in the US smartphone market. Motorola has launched the foldable device Razr+, Google has released its first foldable device Pixel Fold, and Samsung has also launched the new Galaxy Z Flip5 and Z Fold5. Therefore, the shipment volume of foldable devices in the US may reach its highest level in the third quarter of 2023.

We will continue to update Phone&Auto; if you have any questions or suggestions, please contact us!

Share:

Was this article helpful?

93 out of 132 found this helpful

Discover more

Phone

Winners of the Fourth Huawei Image Golden Rooster Mobile Film Project Announced

[Mobile China News] On November 4th, Mobile China noted that the Huawei Images · Golden Rooster Mobile Film Project A...

Phone

Japanese media reports claim that the iPhone 15 is facing tough competition in China, as Huawei's offensive is fierce and Meta ramps up production.

[Mobile China News] On October 20th, Mobile China noticed that the Nikkei Chinese website reported that the productio...

Phone

Breaking News Huawei and Meituan Reach Cooperation Agreement, Officially Launch Hongmeng Native App Development.

【Mobile China News】On November 13th, Mobile China noticed that Huawei announced a comprehensive partnership with Me...

Phone

Huawei responds to the rebranding of HuaBianPay Essentially speeding up the construction of the HarmonyOS ecosystem.

【Mobile China News】On October 13th, the People's Bank of China officially announced that Huawei's payment instituti...

Phone

Huawei's latest camera patent exposure! Can adjust the viewfinder by gesture control in mid-air.

【Mobile China News】According to Tianyancha App, on December 8th, a patent titled Photography method and electronic ...

Phone

Huawei is reportedly clearing out inventory of Snapdragon models and will soon switch to a new product line!

【Mobile China News】Previously, unlike most other mobile phone manufacturers, a large number of Huawei models used t...