Li Bin claims that his wife has been driven crazy by domestic smartphone advertisements, so NIO Phone has zero advertisements

NIO Phone has no advertisements due to Li Bin's claim that his wife was driven crazy by domestic smartphone ads

【Phoneauto News】On September 21st, NIO finally released its first smartphone, the NIO Phone. It is worth mentioning that when announcing the release of this phone, NIO’s founder, chairman, and CEO, Li Bin, introduced that the NIO Phone achieved zero system ads and zero commercial pre-installation. Li Bin said, “The NIO Phone will not carry any ads and will not make money through ads.” On the evening of September 21st, Phoneauto noticed that Li Bin revealed the insider information behind NIO’s decision to achieve zero system ads on the phone.

Li Bin of NIO (center)

In an interview with the media on NIO’s Innovation Technology Day, Li Bin said that the reason NIO achieved zero ads on the phone is because his wife was driven “crazy” by the ads of a certain domestic phone in their daily life. At the same time, Li Bin also revealed that in addition to NIO phones, NIO will also launch true wireless earphone products in the future. In addition, the sales of NIO phones seem to have exceeded the official expectations. The newly released NIO Phone (starting price of 6,499 yuan) is already scheduled for production until the end of November.

It is worth mentioning that Li Bin has already responded to the question of why the first NIO phone is priced at 6,499 yuan. He stated that although the NIO phone is designed for NIO car owners, there are many reasons to purchase it even if one is not a car owner. It is a flagship phone with very high configuration and recognition, and it is not pre-installed. Therefore, the starting price of 6,499 yuan for the NIO Phone is very appropriate, and the current sales have exceeded expectations.

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