Gallium Nitride Fast Charging Market Growing Rapidly, Baseus Uses Technological Innovation and Design Innovation to Open a New Track.
Baseus Leads the Way in Gallium Nitride Fast Charging Market with Technological and Design Innovations
【Mobile Phone China News】The China Industrial Research Institute has released a research report on the market prospects and investment opportunities in the fast charging industry in China. It states that the development of 5G has endowed smart terminals with increasingly diverse functions and application scenarios, but it has also led to increased power consumption. High power, small size, and high performance have become the main development trends of consumer power products. The PD3.1 standard has further promoted the universality of PD fast charging standards, gradually covering areas such as mobile phones, tablets, laptops, monitors, new energy vehicles, electric tools, IoT devices, etc.
The growth of fast charging demand promotes market growth, according to the China Industrial Research Institute.
Fast charging technology that shortens charging time can solve the pain point of battery life. With the maturity of the domestic supply chain and increased substitution efforts, fast charging technology is rapidly penetrating consumer electronics fields such as smartphones, tablets, and laptops.
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Currently, the industry has introduced various fast charging solutions, including Qualcomm Quick Charge technology, OPPO SUPERVOOC flash charging technology, MediaTek PumpExpress technology, Huawei Super Fast Charge technology, vivo SUPER Flash Charge technology, and USB PD 3.1, etc.
Gallium Nitride (GaN) is a third-generation semiconductor material that has higher breakdown strength, faster switching speed, higher thermal conductivity, and lower on-resistance compared to traditional silicon-based devices. Compared with traditional silicon-based devices, gallium nitride can achieve electronic conduction efficiency higher by up to 1000 times. Gallium nitride has broad prospects in the development of new semiconductor materials for microelectronic devices, optoelectronic devices, optoelectronics, lasers, high-temperature high-power devices, and high-frequency microwave devices.
With the increasing attention of various countries to third-generation semiconductor materials, the gallium nitride semiconductor material market is developing rapidly. According to growth estimates from institutions such as Market and Market and Yole,
On the one hand, with the development of gallium nitride in China, the market scale of gallium nitride in China is expanding. On the other hand, major mobile phone manufacturers no longer provide chargers, which has led to the rapid development of third-party gallium nitride charger manufacturers. In 2020, the market scale of gallium nitride chargers in China was 100 million yuan, and in 2021, the market scale of gallium nitride in China rose to 600 million yuan. It is estimated that by 2026, the market scale of gallium nitride chargers in China will rise to 5 billion yuan.
In 2018, GaN (Gallium Nitride) chargers using third-generation semiconductor materials officially entered the consumer market. GaN chargers are mainly used for consumer electronic products, including smartphones, tablets, PCs, and other devices. With more and more charger manufacturers using GaN materials, GaN chargers are gradually replacing traditional chargers. The demand for GaN chargers is increasing rapidly, and the development prospects are broad.
Statistics show that the market price of a 65W charger is generally around 100 to 200 yuan, with sales ranging from 8,000 units. Third-party charger brands, relying on technological advantages and fully tapping into niche markets, have the best sales performance and are more favored by consumers. Data shows that Baseus, with its 65W GaN charger, has a monthly sales volume of 8,000 units, ranking first among many brands.
Behind Baseus’ leading position in the GaN field is its continuous research and development and innovative approach to fast charging technology.
With the support of GaN technology, Baseus has continuously brought various products to consumers, such as multi-port simultaneous charging design, breakthrough in wattage, smaller mini size, compatibility with more fast charging protocols of different brands, and wide coverage. These advancements have greatly improved the performance and size advantages of charging products. In this context, Baseus, which has persistently adhered to the “practical and beautiful” design concept for ten years, has begun to explore new ideas in fast charging power strips:
This is Baseus’s proposal for a more efficient and convenient new solution. It is precisely the arrival of gallium nitride that has led to the creation of Baseus, which subverts traditional definitions. The initial goal of designing a new power strip for Baseus was to solve the problem of disarray on the desktop caused by using traditional power strips. With the advent of digital new technologies, Baseus has also brought safer digital fast charging power strips to us.
In order to provide consumers with a clearer and deeper understanding of Baseus fast charging power strips, we have recently launched a series of advertisements in 30 cities across the country. The main slogan can be seen everywhere, from elevators, commercial areas, Guangzhou Airport T1, and many other places. In the cities of Shenzhen, Wuhan, and Guangzhou, you can even see the charm of the Baseus fast charging family led by the cute lion, Leo, on naked-eye 3D screens.
In terms of the layout of gallium nitride and digital fast charging power strips, Baseus has already launched products with power ratings of 30W, 40W, 65W, 100W, and more. It also has the Lingao and Lingrui series. With the continuous enrichment of products, it gradually covers the fast charging needs of consumers in various usage scenarios.
Baseus was born in 2011 and is a globally renowned and industry-leading brand in the new digital lifestyle sector. Since its inception, Baseus has become the choice of over 300 million users and has reached over 6 billion people. Over 90 million Baseus products are accompanying users in more than 180 countries and regions around the world every day, helping them lead a more efficient and convenient new lifestyle.
When it comes to charging development, GaN gallium nitride technology has always been the focus of Baseus’s research and innovation. From chargers that everyone is equipped with to desktop chargers and fast charging power strips, a variety of charging products aim to bring users a more efficient and convenient charging experience. Nowadays, the newly launched digital technology in power strips has demonstrated outstanding industry foresight and leading technological strength in the field of safe and fast charging.
Fast charging not only represents the consumer experience, but also relates to technological innovation and energy development. In the process of adapting to market demand changes and developing new technologies, Baseus continues to play a proactive role, adhering to the practical and beautiful design concept, and using products that are “new technology, better to use with style” to bring efficient and convenient living. It serves a wider range of users globally and becomes the preferred brand for users’ new way of life.
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