The Honor 100 series is selling like hotcakes, with the Oasis Eye Protection Screen leading the trend of healthy technology.
The Honor 100 series is flying off shelves, driven by the popularity of the Oasis Eye Protection Screen which sets the pace for healthy technology.
【Mobile China News】On December 1st, the Honor 100 series had its first sale across all channels. With innovative features such as the Honor Oasis Eye Care Screen, new artistic aesthetic design, and DSLR-level portrait camera, it immediately triggered a frenzy of online and offline purchases. Among all e-commerce platforms, sales increased by 260% in just half an hour compared to the previous year. This proves that Honor’s people-centered “engineering technology” innovation route, represented by the Oasis Eye Care Screen, has gained full recognition from the market.
The Honor 100 series is equipped with the “Honor Oasis Eye Care Screen,” which achieves all-day eye protection and is the first smartphone category product to pass the German Rhine TV’s global eye care 3.0 certification. This screen is not only colorful but also flicker-free, achieving risk-free dimming. Whether under strong sunlight during the day or in dim light at night, it can automatically adjust brightness to protect your eyes from any harm.
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In fact, unlike other manufacturers, Honor pays more attention to users’ implicit eye care needs and had been deeply involved in eye care technology in the industry. It had close cooperation with upstream screen manufacturers such as BOE and Visionox, bringing cutting-edge experiences such as 2500nit peak brightness, high-frequency PWM dimming, and 3840Hz risk-free dimming eye care screen. It has successively obtained the VICO A+ Comfort Certification from the China Electronics Standardization Institute and the Rhein-friendly rhythm certification from Germany. The introduction of these technologies not only allows consumers to enjoy a healthier visual experience but also makes Honor a pioneer in the field of eye care.
In addition to technology, Honor also empowers the overall collaborative development of the industry chain through eye care technology innovation. On the eve of the brand’s third anniversary, Honor announced the establishment of the Oasis Eye Care Lab, investing more than 1 billion yuan in research and development costs to promote the development of eye care technology towards individualization, specialization, and standardization. At the same time, Honor has also worked closely with industrial partners such as Rhein, BOE, Visionox, and Tianma to jointly build the future of healthy display. These industrial partners play to their respective strengths, support each other, and promote the continuous advancement of Honor’s eye care screen technology. In addition, top manufacturers like Honor actively adopt flexible OLED screens from suppliers like BOE and Visionox. The booming sales of Chinese mobile phone products are driving the rise of the domestic screen supply chain and helping it enter the vision of international brands such as Apple and Samsung.
Of course, the success of Honor products is not only achieved through breakthrough eye protection technology. What’s more important is the unique “engineering technology” route that Honor has developed based on innovative thinking that breaks boundaries and addresses real user pain points.
For example, the Qinghai Lake Battery breaks through the traditional graphite negative electrode battery and the idea of charging being superior to battery life experience. Through silicon-carbon negative electrode technology, it achieves the efficient increase of battery capacity density, ensuring a day-long usage experience. Similarly, the Luban Titanium-Gold Hinge reduces the number of keel components by 70% through an integrated mortise and tenon structure. The introduction of self-developed shield-driven steel reduces its thickness by 25% while increasing its strength by 20%. The application of innovative achievements such as the Qinghai Lake Battery, Luban Titanium-Gold Hinge, aerospace-grade ultra-light rare earth magnesium alloy, and titanium alloy 3D printing has allowed the Magic V2, representing the Honor folding screen family, to continuously lead the industry in thin and light innovation, and be crowned the champion in China’s foldable screen market in the third quarter of this year.
In addition, in the increasingly popular field of AI technology in recent years, Honor has been at the forefront of the industry, from the industry’s first AI smartphone to the platform-level AI of MagicOS, and now the first mention of edge AI large-scale models. Different from cloud-based large-scale models, Honor’s edge AI large-scale models can bring deeper intent understanding and more personalized and complex scene services through learning user personal data. It can also better protect personal privacy. The self-developed 7 billion parameter edge AI large-scale model will also meet the public in the near future.
Whether it’s the Oasis Eye Protection Screen, the Qinghai Lake Battery, or the edge AI large-scale model, Honor has put in a lot of effort to address the “invisible” user needs, bringing tangible innovative experiences. Focusing on the industry-leading engineering technology and breaking out of the red ocean, Honor has achieved significant growth in just three years as an independent brand. This is also an important reason why Honor believes that the next 5-10 years are an unprecedented period of development opportunities.
As Honor CEO Zhao Ming predicted, “The next 5-10 years are a rare period of development opportunity for Honor.” Believing in the consumer-centric philosophy and focusing on ultimate product excellence, Honor will continue to follow the path of high-end transformation, seize the pulse of this industrial revolution, and embark on a unique development path. It will also spread “China’s Honor” to the global market and create a brand-new “World Honor.”
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