Honour Zhao Ming Looking forward to the fierce competition in the mobile industry to break Apple’s monopoly

Zhao Ming hopes for intense competition in the mobile industry to challenge Apple's monopoly

【PhoneAuto News】On June 29th, PhoneAuto noticed that Zhao Ming, CEO of Honor Terminal Co., Ltd., gave a speech at the 2023 MWC Shanghai. In his speech, Zhao Ming mentioned many current situations in the smartphone industry and market, including the future development direction of smartphones, how to break through the bottleneck of smartphones, and more. Interested netizens can come and learn about it.

Zhao Ming mentioned that Apple has adopted a brand-new flexible island design on the iPhone 14 series, which has received very good feedback. However, in fact, Honor had already done a similar “flexible capsule” design on its phones several years ago. Therefore, many innovations have the same essence.

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Zhao Ming said that in the past twenty years, smartphones have been continuously breaking boundaries and integrating products from other categories. Nowadays, smartphones have become computing platforms, AI platforms, display platforms, and communication platforms. Among them, Honor attaches great importance to AI capabilities. In 2016, Honor had already launched an AI phone. Now, AI large models have also brought inspiration to Honor, and introducing large models to the edge side is the 3.0 form of Honor’s future AI phone development. Honor will create an AI system that belongs only to you personally. During the edge-side large model time, the phone will truly become the user’s personal assistant, and it will be very intelligent.

In the era of the Internet of Everything, the efficiency and coverage capability of connections need to be solved. Among them, on the edge side, we need a more sensitive communication system. In terms of display, Honor pays more attention to long-term use of screens and the issue of eye health protection for glasses. Zhao Ming reminded that nowadays, the proportion of myopia among high school students has already reached 80%, and the proportion among college students will be even higher. In order to solve this problem, Honor has adopted technologies such as a natural light-like film and high-frequency PWM dimming on the screen.

Finally, Zhao Ming also expressed his expectation for the mobile phone market to have many competitors, breaking Apple’s monopoly.

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