Ferrari will launch its first all-electric car in 2025! The electric factory will be completed next year

Ferrari to launch first all-electric car in 2025 with completion of electric factory in 2024

【PhoneAuto News】Recently, PhoneAuto learned that Benedetto Vigna, CEO of Ferrari, said in an interview that after two years of construction, the Maranello factory in northern Italy will be completed in June 2024. At that time, the brand will have flexible assembly lines for both electric and non-electric vehicles.

Vigna also revealed the latest progress on products. He said that Ferrari will launch its first pure electric vehicle in the fourth quarter of 2025, and pure electric and plug-in hybrid models will dominate Ferrari’s product lineup from 2025 to the end of 2030. It is worth mentioning that although Ferrari will deploy an electric vehicle strategy as a luxury supercar brand, it will hardly invest too much energy in the field of autonomous driving. As early as 2021, Vigna explicitly stated: “In a cockpit, there are four types of software, performance software, comfort software, infotainment software, and autonomous driving software. We don’t care about the last one.”

Vigna believes that improving users’ experience is crucial in the luxury car industry. In April of this year, Ferrari signed a memorandum of understanding with Samsung Display, a subsidiary of Samsung Electronics, to develop new in-car display solutions based on OLED technology and help Ferrari with digital transformation.

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In addition, compared with its competitors, many people believe that Ferrari is much slower in transforming to electric vehicles. Vigna denied that Ferrari is lagging behind in electrification and expects that new electric vehicle models will not reduce its profit margins. He also added that Ferrari is not considering acquiring any other car manufacturers or forming a luxury car center with other fashion brands. According to the plan, Ferrari will launch 15 new models between 2023 and 2026, including its first pure electric vehicle to be launched in 2025.

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